With
just over three weeks until the 2030 Development Agenda is formerly
adopted in New York, excitement and anticipation are mounting around the
Sustainable Development Goals (SDGs). The challenge of course, is what
comes next.
Following a successful final round of negotiations in
July, Member States have agreed upon a framework for 2030 Development
Agenda to be formally adopted at the upcoming UN Summit September 25-27.
While this milestone event reflects a shared sense of optimism and
achievement among those who have worked to solidify the agenda, how will
the SDGs be bought to life for the rest of the world?
In an effort
to tackle this challenge, the Global Goals campaign is working to build
awareness about the goals to ensure they become both "world famous and
successfully acted upon." As part of this collaborative effort, Project
Everyone (the brainchild of film-writer Richard Curtis) has taken on a
daunting task: to tell the world's 7 billion people about the goals
within 7 days of their adoption.
"If the goals are going to work, everyone needs to know about them."
Based on the idea that if the goals are universally known, they'll be
upheld, the campaign seeks to educate, inspire and engage people around
the world through lesson plans, radio programs, an international call
for prayer, a global citizen festival and more. With plenty of celebrity
endorsement and a wealth of resources, downloadable materials, and
events in the works, there is something for everyone to take action.
UN-Water – Sustainable Development Goals
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